Equipment

Even though you should, odds are you haven’t changed your grips recently. Or ever. Odds are even worse that you’ve changed your grips by yourself recently. Or ever. Too messy, too many tools, too complicated. It’s called Concept Helix, what appears to be a traditional rubber grip with a twist. Literally. The grip uses an

TaylorMade Golf was already offering personalization options in putters through its MySpider X custom putter program. Now, it is launching its MyTP program for those wishing to customize a blade putter as opposed to a mallet. The web-based program is easy to use if you’re the kind of person who can make up his or

Just about every new iron these days features some kind of high-tech face construction that gets shots flying faster than a race car. Distance technology is certainly desirable, but there’s another facet of club design that could improve your iron play: the sole. We know. Sole design sounds about as exciting as kale or proper

Fitters use lie-angle tape to see if the sole is contacting the ground at the center. A practice-range mat can reveal the same thing with the green marks on the sole. Generally, if the marks are toward the heel, your shots will start left of the target (for a right-hander), and your irons might be

The company rolled out its 2021 lineup of Studio Stock, Queen B and Inovai putters and the headline is the face technology in front of its flagship lineup of classic Studio Stock shapes. Developed through tour input with Sam Bettinardi, executive vice president, and requiring inventive upgrades to the CNC milling operations, the new face’s

Just as Kurt Ellis, a New York City-based strength and performance coach for Golf Digest Schools, starts demonstrating moderate intensity exercises to golfers online, he stares at the camera. “If you like analytics to understand what’s going on inside your body as you go through these workouts, WHOOP keeps track of your heart rate and

While it may be surprising to some that Cobra is getting into making putters, that would be focusing on the wrong thing. As it turns out, Cobra’s new King Supersport-35 isn’t just a new take on the standard plumber’s neck, heel-toe weighted putter. Rather, it’s a new way to think about designing and manufacturing putters

The way the golf ball design team at Wilson looks at it, the worst thing about the best balls being made today might be the only thing you can see. That glossy, white exterior—the paint, or more precisely, the inconsistency of that paint job—might be why your golf ball is missing the target no matter

Srixon has debuted a pair of forged Z-series irons designed to deliver performance attributes desirable to two distinct types of better players while maintaining a classic shape that appeals to both. The ZX5 iron provides more distance technology, while the ZX7 focuses on workability and feel. Key to both is something not seen by the

The switches Scott has made include both driver and ball, and he swapped both in Houston last week as preparation for this week. Scott went from a previous generation Titleist Pro V1 to the company’s latest version of its Pro V1x ball and changed to a new Titleist TSi4 driver head with 8 degrees of

When you talk about the greatest shots in Masters history, you’re always opening yourself up for debate. There’s simply too many to claim a definitive list—and what defines the greatest is subjective. So, a disclaimer here from the start: We included only shots hit by the eventual winner (apologies to Louis Oosthuizen and his Ping

The 64-degree wedge can be a handy weapon at Augusta National for the Masters. Unfortunately, neither you, nor I are playing in this year’s Masters. Jimmy Walker, however, is, and now you can buy a version of his 64-degree wedge. The Titleist Vokey WedgeWorks 64W limited edition wedge. Designed for use in firm conditions and

Rounds of golf in the rain can be a battle against the elements. The last thing you want, for your next round, is to pick up your bag for your next round and have clubs caked with mud and still damp from the downpour at the end of your round. So let this be a

Wilson Golf has consistently evolved its approach to players irons, resulting in a string well-received clubs such as the FG Tour V4 and FG Tour V6. The new Staff Model CB builds on the heritage of irons used by players such as Padraig Harrington, Kevin Streelman, Kevin Tway, and Ricky Barnes. Forged from 8620 carbon

The Ben Hogan GS53 Max driver adds a second model to the company’s lineup that operates at the other end of the driver design space from its current GS53 model—and that side likely is where most of the golfing universe might reside. While the original GS53 is a slightly compact head (445 cubic centimeters) with

Just how much distance do golfers lose as they age? We looked at data from Arccos, a leader in performance analytics. Collecting data from male golfers over a three-year period (2017-’19), Arccos says driving distance for those age 30 to 39 is about 234 yards. For those 40 to 49, it falls to 226—an eight-yard

Sometimes the wait is worth it. Originally scheduled for launch last year but delayed due to the coronavirus pandemic, Cobra has debuted its new King Tour irons—a cavity-back iron with a players shape. Creating a soft, forgiving players iron in a cavity-back design can be a challenging exercise but Cobra relied on metal injection molding

With the rules definitively limiting how fast driver faces can flex (and therefore how much distance they can generate), it isn’t enough anymore for manufacturers to contemplate new shapes or thicknesses or constructions. Sometimes, you have to find a way to try something completely different. Sometimes, it seems, you just have to go to Mars.

Tyrrell Hatton just won the biggest event of his career at the flagship event on the European Tour, but he did it with a Ping driver you might only see if you happen to be shopping in New Zealand. Hatton’s four-shot victory last week at the BMW Championship came with the brand new Ping G425

How easy to use can you make an iron? The two new irons—plus a game improvement wedge—in Tour Edge’s Hot Launch 521 family offer two approaches: “a little bit easier” and “as far as we could go without looking too crazy.” Following the dual path in game improvement established by the company’s drivers and metalwoods

Because the idea of “game improvement” covers a broad range from “help me get better” to “help me not suck,” the two-track approach to game improvement in Tour Edge’s new Hot Launch 521 series continues in its fairway wood and hybrid offerings. Following the lead of its E521 and C521 drivers, the former will concentrate

At Stix Golf, which is trying to establish a place in the business by selling complete 12-piece sets of clubs direct to consumers for little more than the price of some high-end drivers, it’s not that they don’t believe in golf’s latest technological advancements. It’s just that, as co-founder and CEO Gabe Coyne bluntly explains,

Tour Edge’s Hot Launch lineup historically has been focused on affordable game-improvement. But the idea of “game improvement” will take on a broader definition with the new Hot Launch 521 series, which will feature two drivers aimed at different player types. What won’t change is the emphasis on affordability, thanks to their sub-$250 price. It

On Joseph Bramlett’s PGA Tour profile page it lists his special interests as basketball and music. So when Bramlett asked Bettinardi Golf to produce a backup of his Studio Stock 28 Armlock putter, he asked the company if they could produce one that paid homage to one of his favorite players—the late Kobe Bryant. Bettinardi

Not long ago (2017 and 2018), in a land far, far away (One World Trade Center, New York City), the Golf Digest office had a putting green smack in the middle of the 27th floor of the Freedom Tower. The green, designed by Jack Nicklaus, was home to countless 4 p.m. money games, none of

When a single iron—not the entire set—costs as much as a driver, it better be made of something special. And we’re not talking gold bullion. The three irons from Titleist in its CNCPT series all feature that something special, a so-called “super metal” face that’s constructed of an alloy used on helicopter rotors and missile

Usually the hardest thing to overcome is a bad reputation. For Honma and its latest lineup of TR21 irons and woods, the challenge is to overcome its good reputation. Honma’s stature is based on over a half-century’s worth of craftsmanship at its headquarters in Sakata, Japan. Even the workers, including the highest level “takumi,” are

Golfers like options, especially when it comes to their wedges. Cleveland Golf recognizes the desire for that and has introduced two new finishes for its RTX ZipCore wedges, Black Satin and Tour Rack. The Tour Rack is a raw finish favored by a majority of the company’s tour players for its glare-reducing finish and soft

As personally significant as Bryson DeChambeau’s win in Sunday’s DAP Championship in the Web.com Tour Finals was for his status as a card-carrying member of the PGA Tour for the 2016-17 season, it might also have greater implications for his theories on equipment and how they might change the game: The 22-year-old’s win is believed

The numerous iterations of Callaway Golf’s Mack Daddy wedge line has lifted the company into the upper echelon of wedges makers. Now the company is seeking to expand its wedge offerings beyond the needs of those who play at a high level to a specific player type that needs certainty and forgiveness more than a